Joel Saunders

Welcome to another edition of our action packed e-newsletter giving you all the latest news and promotions from Verulam Golf Club, Hertfordshire’s friendliest golf club.

Pro's news

Benefits of shopping at Joel Saunders Golf

Here at Joel Saunders Golf we have a wealth of knowledge when it comes to do with golf, with three PGA Professionals with years of experience and training between us.

Through custom-fitting we’re able to make sure that new equipment is right for your own unique golf swing, because we’re all different. By investing in the latest launch monitor technology and studio here at Joel Saunders Golf we’re able to offer you a comprehensive custom-fitting, ensuring your next golf purchase is the right one for your game. It goes without saying that we will never sell you something that is not right for you. We pride ourselves on advising and maximising your enjoyment from your golf purchases.

Our services don’t just stop there. Our after-sales service is just as important to us as. We aim to check-in with you to make sure your purchases are working for you and, if you have any issues, we will work to fix this for you. Over the many years I’ve developed positive relationships with suppliers, so any problems you may have with any purchases I can promptly resolve, often with a first-name phone call.

While we offer great customer service, we are also very competitive when it comes to price. As a member of Foremost Golf, the UK’s largest golf retailing group, it allows us to compete on price with online and retail competitors. So, not only are we able to deliver a personal sales and after-sales service, but we’re also competitive on price.

When it comes to your next golfing purchase please visit us in-store and we will gladly talk your through your options.

Fitting news

Is your Putter suited to your stroke?

Putting is a huge part of your game and can dramatically improve your scores. More and more golfers are seeing the importance of custom fitting not only for the longer clubs but now the putter.

Here are the key factors when choosing a putter:

- Do you struggle with alignment? - If so a putter with a more visual aid could be more suited.

Laser and Alignment Aided Putters

- What type of stroke are you? - Straight back and through, slight arc or strong arc. A certain design of putter could improve clubface control.

Face Balanced Putter

Slight Toe Hang

Strong Toe Hang

Different Length Putters

- Length of putter - Too many players are using a length of putter which is too long for them.

- Lie angle - We all putt in very different ways but the lie angle must be correct for you.

-Loft - The loft is important as it determines the launch angle of a putt. Standard loft for a putter is roughly 3 degrees and optimal launch angle needs to be between 1-2 degrees.

Studio news

Changes to the JS Golf Studio…

If you’ve been keeping up to date with our recent newsletters, you’ll be aware that we’re now an official Odyssey Putter fitting centre. In the next few days we will have taken delivery of 20+ of Odyssey’s latest range for 2018. We will be stocking putters of different lengths, shapes and a variety of grips. Using our putting analysis software, we can then recommend the best option available to you based on factual data.

As a team we have invested in a range of putting aids from Visio Golf. These training aids have been developed by Phil Kenyon, putting coach to tour stars and major winners such as Rory McIlroy, Henrik Stenson and Justin Rose. Whether it is a putting lesson or fitting, we are committed to providing you with the best service possible, which is why we are continuing to invest in the best products on the market.

We have already invested in a Huxley Putting surface for our studio, widely regarded as the best artificial putting surfaces in the golf industry.

We are altering our feature wall in order to accommodate our putters as well as investing in a full length mirror which will prove to be a fantastic addition. It must be noted that use of the putter demo range will be strictly reserved for those that have booked through us, and will not be available for those hoping to pop in for a quick try of a few putters under no supervision/guidance. The usual £30 fitting fee applies for putter fittings.

Click here if you would like to have a putter fitting.

Demo day

AimPoint Sign Up Now LIVE!

On Saturday, 24 March Carl will be hosting an AimPoint Express Clinic alongside expert AimPoint instructor James Skelton exclusively for our members.

AimPoint Express is a revolutionary green-reading method designed by Mark Sweeney based on the highly accurate, Emmy Award winning AimPoint Technology. After going through the AimPoint Express Green Reading education, the guesswork is removed from figuring out break and speed. You will learn that putting is predictable and discover the most effective and reliable ways to determine the direction and precise amount of break for any putt.

To sign up for the event, click the link within the AimPoint email sent you by the VGC email address on February the 20th.

Shop news

Bag Trade In Now Available!

For a limited time only, we’re offering you £20 OFF ANY bag in stock. The only requirement is that you trade in your old bag when you do so!

We’ve just taken delivery of the latest range of PING and Mizuno bags, and with Callaway, Motocaddy and TaylorMade bags to be delivered this week, now is most definitely the best time for an upgrade!

Click here for more info.

Electric Trolley Lease Begins!

Our brand new fleet of Motocaddy S1 rental trolleys have finally arrived! Thankfully now the snow has cleared, we can get them into action. There are still several places available to take advantage of our trolley lease. From 1st March to 31st November (minimum end date) you can have unlimited use of an electric trolley all for ONLY £120. To guarantee your trolley all you must do is book with the pro shop. This works out to cost just over £13 per month or approximately £3 per week. We will be receiving brand new electric trollies at the end of February. To register your interest click here.

For those of you that would like to take advantage of this lease scheme please make payment in the shop.

Rogue Fairway Woods and Hybrids Arrive

After much anticipation, the hottest fairway wood of 2018 has finally landed in the JS Golf Studio! With the largest selection of shafts and heads in South East England, you’ll be sure to find your exact match with us here. For the first time ever, Callaway have incorporated their outstanding Jailbreak technology into a fairway wood. Since putting one in play myself, I’ve seen an increase in ball speed and carry distance, giving me another strong option from both the tee and fairway.

As well as this, we’ve had a huge drop of Rogue hybrids to complete the range. If you’ve been following us on social media recently, you will have seen how this club has been a game-changer for member Steve Cutbush, and we’re certain it will do the same for you.

Under Armour Shoes are Back!

We’ve just received the first delivery of our 2018 Under Armour shoes. Under Armour continue to improve their footwear each year and the latest range is no exception. The quality of this year’s shoes are outstanding.

The Tempo Sport 2 is the perfect hybrid of comfort and style. Our favourite feature of this year’s Tempo is the full-grain leather heel support, for those of you that wear through the heels time after time, this is a great option for you.

The Fade RST model provides the stability of a classic shoe, with the breathability and comfort of the modern golf shoe, our favourite feature on this model is the spike/dimple blended sole. For those of you looking for the comfort of a dimpled summer shoe and stability of a spiked shoe, this shoe has it all!

Pop in-store to pick up yours ready for the season ahead.

FREE 7 Iron Re-Grip Offer

The season is fast approaching and it is important to have good quality grips on your clubs.

Fear not, JS Golf is to the rescue and we are offering to re-grip your 7 iron for FREE.

Any grip can be fitted but we are showcasing the new ALIGN Multi compound grip from Golf Pride. Bring your 7 iron in and we will re-grip it while you wait.

Click here for more info.

Listen to what he has to say

We’ve been hammering home the importance of getting your clubs regripped for the past few weeks now, so we thought we’d take a closer look at one particular grip that we’re currently offering to put on your 7-iron for FREE…

Interview with David Leadbetter | Golf Instructor

Why try the Golf Pride Align grip?
You might think launching a new golf grip is like reinventing the wheel, but this Golf Pride Align grip really has broken the mould. Its key feature is the raised ridge on the back of the grip. By feeling this ridge each time you hold a club, you’ll have a physical aid to your grip position. This will help you achieve more consistent hand placements, which should only lead to more consistent results.

learn more >

Stuck for space?

If you’re considering a new electric trolley this year there’s no reason to look anywhere else. Motocaddy’s improved range for 2018 offers a choice of two series – S-Series and M-Series – and for those of you with a space restriction like a smaller boot, we think the M-Series is the perfect choice.

Motocaddy M1 PRO
This fantastic model folds down roughly 40% smaller than traditional electric trolleys thanks to its innovative frame design. It’s both small and mighty thanks to nine speed settings and an adjustable distance control so you can send it away. It also boasts a locking base design to stop your bag wobbling and an accessory holder with a USB port.

Motocaddy M3 PRO
This trolley takes the M1 PRO and adds some bells and whistles that we think gadget lovers will really like. You get a colour screen that displays a lost ball timer, round timer, clock and battery meter, plus you can measure your drives and the trolley’s total distance covered.

explore Motocaddy's range >

New: Vokey SM7 wedges

If you're thinking of putting new wedges in your bag for the season ahead one thing is for certain: Vokey's SM7 wedges include every loft and grind you could ask for.

But with countless options available it is so important that you don't buy straight off the shelf, but instead come and see a member of the team for a wedge fitting so that you walk away with wedges that are perfectly suited to your game.

watch our video >

Video of the Week

Thinking of upgrading your driver in 2018? Watch this video as Foremost TV puts TaylorMade's innovative M3 and M4 drivers to the test. Does Twist Face really work?

I hope you have enjoyed this week's update.
We hope to see you soon
Joel

Verulam Golf Club
226 London Road
St Albans
AL1 1JG

Phone: 01727 861401

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This email was sent to you by Joel Saunders and is provided as a service for the members and guests of Verulam Golf Club and the customers of the Verulam Golf Club Pro Shop and has been supported and sponsored by advertisers in this mail and by our partner suppliers: Foremost Golf, UK's largest golf retail group, delivering value through expertise for the Club Golfer

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